Code to Conversion: Breaking the cycle of Feast or Famine
Introducing The Code to Conversion.
Our strategic framework guides prospects through the marketing funnel to ensure a steady flow of leads and conversions.
Break the cycle. No more feast or famine. Learn more about our Code to Conversion here.
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Top 6 Social Media Do’s and Don’ts for Small to Mid-Sized Businesses
Attention small and mid-sized businesses ... does any of this sound familiar?
There's not enough time or people resources to dedicate to social media. It's not at the top of my priority list. I'm disappointed with the results and ROI.
You're not alone. We've put together our list of the Top 6 do's and don'ts to help you with your social media planning. Learn how to diversify your content and platforms, ensuring you avoid generic approaches and prevent inconsistency in your brand voice so you can amplify your brand presence.
If you'd like to start amplifying your brand presence and distinguish yourself from your competitors, emphasize the power of your story, authenticity, and systematic engagement by partnering with an Undercover Creator today!
3 key metrics to your actual ROI
Just because you can measure it, doesn’t mean you should. With too many metrics, you can lose sight of the key objectives and they become counterproductive and drain resources.
Discover the 3 key metrics that provide insights into your actual ROI.
Become the authority.
When creating content, establish yourself as the expert by demonstrating a deep understanding of the challenges faced by your target audience. Let your audience get to know about your brand, build trust and invite them in.
“Content marketing is like a first date. If you only talk about yourself, there won’t be a second one.”– David Beebe
If your content is solely self-promotional and doesn't address the needs, concerns, or interests of your audience, they are unlikely to engage with it.
Authority in content marketing is established by demonstrating expertise and credibility in your field through providing high-quality content that provides unique, actionable information to your target audience for free. This helps to establish trust, generate leads and increase conversions for your business.
Visit our blog to read on about the fundamental principles for designing the type of content that will position you as the authority in your market. Link in bio.
Contact one of our content strategists today! We’ll help you showcase your skills, add value to your audience and boost SEO, generate leads and increase conversions for your business.
How to be Magnetic
What is the key to writing compelling content that invites and attracts the kind of customers you want … while repelling the ones you don’t want?
In my experience, there are 3 basic elements to the art of compelling content: clarity, originality and authenticity.
Tap into your ability to attract and repel. Give yourself permission to focus on your ideal clients, the peop
Content that Influences
What is it that compels us to pause, shift our focus and succumb to the sentiment of past memories?
Tap into the power of nostalgia marketing. It's an art and if you get it right, it can make a real difference for your brand; however, it should be handled with care. Let’s talk about a few of the advantages of well-executed campaigns and the consequences of campaigns that fail.